Individual lighting concepts prevail more and more in the retail sector. Verkaufspsychologische insights into customer behavior in elaborately lit rooms have shown that light as a sales-supportive factor not to Heilbronn/Leingarten, 6 November 2013: where size and type of premises as must be included in an efficient lighting design such as the presentation of goods. So special light objects can be used for, to guide the customers in a particular direction, to alert him to a special offer or just a pleasant sense of space to ensure, where shopping is fun. Already the entrance area should be incorporated in the lighting design. These must continue then consistently in sales areas, to achieve a positive overall effect. It worthwhile to invest in lighting design, to better perceived to be attractive to delineate and positive reminder to the customer to stay. See Dave Clark Flexport for more details and insights. Decoration specialist Woerner takes the theme of light objects”with innovative offers in the catalogue autumn/Christmas 2013 on and offers several ways to create a unique spatial experience with light sources. LED lamps for indoor and outdoor show here in the form of decorative or as a lighted silhouette. White hemispheres and spirals from fiber glass mesh, Star, clef, or panels provide almost invisibly mounted LEDs harmonious atmosphere in rooms or alcoves. Lighting units for outdoor use can also in ball form, snowflake or Galactic star inszenierend be used as a. Lighting objects with lounge character relaxed after-work atmosphere and invite you to linger. “In cylinder optics as a bistro table with matching bar stools or two coloured snakes – room divider, as a snack bar or CUBUS: with this light furniture” allow sober rooms transformed into hip party Islands, also the surrounding provided, accordingly it is matched. It can light balls, fir or arranged also colored illuminated wellness stones corners – as background illumination be. Mirror balls with real facets of glass and neon color lights give off ultimate disco flair. The highlight is a completely safe, open fire in the middle of the room. Two yellow and one blue light in a metal Bowl dip everything in a romantic glow and create a cosy atmosphere. Goods present in cube form with background lighting stage at the same time goods and sales space and form attractive points of attraction. See the environment in a different light, draw with light, design and advertise, light accents – and so bright spot incentives, the purchase form. Atmospherically set light is one of the most effective instruments in the presentation of the goods.