The rapid growth of social networks highlights the growing nature of internet socializing. People do not just connect to find information on topics that interest you, or read the news, or for work. More and more people connect to socialize, and spend their leisure time on the network. For the first time in human history, young people spend more time online than watching television. The increasingly dominant role of the Internet as information medium makes people increasingly tend to get more reading material online. Thus, we find avid readers who seek information on topics that interest them. Also, this has resulted in consumers are more and more educated. What does that mean, exactly? Increasingly, customers are realizing more aspects regarding the products they consume.
Today, for example, we all know what a calorie, and can quite accurately interpret nutritional tables of food we consume. Thus the gap between consumers and businesses began to level off. Now the client knows what he wants, to search for a product with very clear demands, and will not accept that fool you. For all these reasons, the new interests of the people, and their transformation from passive customer who accepted everything they were told to experts who demand quality solutions, content generation is essential to keep our customers informed about our products and to advise on how to make elections more suited to their needs. Then, the content quality is a way of offering added value to our products.
We seek to become a landmark in our niche at the place where our customers are going to think first, a source of solutions to their situations related to that product or service. Thus, in generating quality content will help us build a reputation online. The quality content is something that this as a truism, our customers and other users of the internet, want to read. It has to be useful, novel, and has a meaning. The best way to generate it is put in place our clients and assess whether such information may find it useful or not. Of course, in generating quality content, we must not “rehash” articles of others, ie re-typing in other words, and of course never copy and paste material that is not one. On the one hand, users know that information is copied, and this is a blow to our credibility. And besides, we are exposed to infringe copyright, with attendant legal consequences that might.